Simply put, our work at IOLITE (eye-o-light) Global is about helping businesses grow. We are a marketing and business consulting company that offers an approach that is uniquely suited for your company.


If you're looking to launch, re-brand or uncover new opportunities for your business, we're ready to get to work. From strategy through execution, we offer business-building, market analytics, marketing and PR services.


Clarity. Growth. Results.
We've honed our skills working across multiple industries, countries and a variety of businesses - from start-up to Fortune 500 companies. As a result, we offer you refined, proven solutions made simple, using our proprietary approach of Design, Build, IlluminateSM.

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'Sleek and successful marketing appears effortless. Behind the scenes, the team navigates critical decision points and customizes the solution to support the brand. Success comes when the complex appears simple.' - Erika Hovland, Founder

Our Approach: Geared to Grow


What do your prospective customers want or need? What makes your brand unique? How can you build an effective marketing and sales strategy?  We’ll break out our pens and sketchpads (or Skype using Evernote and design software) and dive in with engaging questions that burst open breakthrough thoughts and ideas. Our curiosity sparks creativity and results.


Solutions are more likely implemented when they are simple and straightforward. We build a work plan reflects the sophistication of our collaborative process – and is easy to execute.


Like the gemstone iolite, our work helps illuminate your path. We uncover and reveal solutions so that others can see its light. We take continuous, deliberate action that builds your business and increases your visibility.


What is iolite?

IOLITE Global is named for the multifaceted gemstone, iolite (eye-o-light) which legend describes as guiding Norwegian sailors across the seas to new lands.  With its unique ability to change color, it is only when the stone is expertly cut that it reveals its true brilliance.

We answer questions.

We help answer your questions about marketing, pricing, advertising, distribution, packaging, and mining for insights that uncover customer needs, wants and beliefs. Our work gets you Geared to GrowSM.

We fix problems.


What People are Saying

“…great knowledge of new social trends and technologies, as well as a great vision for the success of a business…” –G.M.

“…epitomize what a collaboration between sales and marketing should look like…” –J.H.

“…demonstrated versatility and expertise in marketing and business development… understands my vision and collaborates with me to translate and connect it to tangible ideas, products and services…” –J.A.



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‘A boat is safe in the harbor. But this is not the purpose of a boat’

- Paolo Coehlo, Author of The Alchemist